Mark Cuban’s AXS TV and Big Machine Label Group will broadcast a special two-hour concert event headlined by The Band Perry next month.
The sibling trio will be joined in Las Vegas at Outnumber Hunger Live! by labelmates Brantley Gilbert, Justin Moore, Florida Georgia Line, Greg Bates and The Voice season three winner Cassadee Pope.
This marks the second year for Outnumber Hunger, a campaign that helps fight hunger in local communities, which is a partnership of Big Machine, General Mills and hunger-relief organization Feeding America. The initiative aims to raise awareness and help Feeding America secure meals for local foot banks. More information can be found here.
AXS TV’s AXSLive will support the campaign beginning in Thursday’s broadcast with The Band Perry. Additional BMLG artists are expected to make appearances in the coming weeks.
Outnumber Hunger Live! airs at 9 p.m. ET/6 p.m. PT on Saturday, April 6.
Watch videos of The Band Perry talking about the event below.